report
Who we are & what we do
NBZ Partner is the center of excellence
for new business in the marketing industry.
Founded in 2020 by former WPP and IPG executives Simone Mandel and Rachel Segall, NBZ was created to democratize the win for small and midsize independent agencies.
We’re here to set best in class standards across the industry, create community and transparency where there’s only been secrecy, facilitate more meaningful connection between agencies and marketers, and leverage our expansive network in support of our mission.
We’re proud to come together with our strategic partner, Field Trip Department, to bring attention to the important issue of fair compensation in agency new business.
why we wrote this report
Our industry, like all sectors, is demanding more pay transparency.
It’s encouraging that new laws have been passed requiring the disclosure of salary ranges, but those ranges are often too broad or don’t apply to a growth oriented function like business development.
To our knowledge, no public salary reports exist for new business agency professionals. And no industry report has attempted to dig into how growth should be fairly compensated.
In summer 2023, we launched the first compensation survey. Now, we’re releasing Wave II of our report, taking a deeper dive into the particulars.
We’re building something new
NBZ Partner has a new membership program just for agency new business professionals: NBZ+.
Launched in 2023, NBZ+ aims to supercharge new business, connecting agencies to a wide network of talent, providing proprietary frameworks and offering exclusive events and access to marketers.
We’re accepting applications on a limited basis.
Get the WAVE II REport
Enter the information below to get your copy of our original survey and our Oct. 2023 follow-up.